Author: Elaine Jia
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Smooth Throats and Star Power: The Appeal of Camel Cigarettes
In the January 2nd, 1950 edition of Life lies an advertisement by Camel cigarettes. This full-page advertisement follows a whiskey ad and serves as the final page of the magazine, allowing the company to leave a lasting impression on readers. With the help of a large header, Camel’s goal is easy to identify: promotion of…